London Fashion Week Day 2 AW13

The Daks AW13 collection was a touch predictable (think autumnal shades and the House Check) but rather than seeing it as must-have fashion, think of it as an investment purchase. The collection was inspired by the effortlessness of Charlotte Rampling, a woman seemingly always at ease with her personal (and sometimes androgynous) style. The Daks… View Post

Alexander McQueen AW12

Here are my favourite wintery looks from the McQueen AW12 show. If only I were rich, 5’10 and lived in St Moritz. I guess that’s why they call me The Daydreamer. Alexander McQueen AW12 Images courtesy of Style.com  View Post

Dundee’s Fashion Event of the Year – HS Launch

Fans of The Daydreamer will already know that I have been assisting with the production and communication of Hayley Scanlan’s launch of her diffusion line, HS. The experience has involved a lot of hard work, but a hell of a lot of fun too. The invitation-only event was held on Saturday night at The McManus… View Post